C2C refers to the business model where the customer trades with the customer in the online environment. The C2C market has soared with the arrival of the internet and companies like ebay.
How C2C works?
In the C2C marketplace, the trade happens between one customer and another customer using a third-party platform to facilitate the transaction. Customers can find the item easily when it is difficult to locate it elsewhere. As there are no retailers and wholesalers the margins can be higher for the seller. C2C marketplace is so convenient that you do not have to visit a brick-and-mortar shop. Sellers just put the listing of the product and the buyer connects them.