The Print-on-demand model is the model where you work with suppliers to sell the product on a per-order basis. Here selling products means selling white label products with your unique designs to sell.
This means you do not have to pay until the product is sold. So do not need to buy the product in bulk and hold an inventory for yourself. Additionally, right from printing to shipping, everything is handled by the customer.
You can use print-on-demand service for
Testing a business: Without taking the risk you can test a business idea or new product that comes with buying inventory.
Easily print one-off items: Wall arts, books, t-shirts, bags, clocks, mugs, and so much more. You can send these gifts or keep them for yourself or your team.
Create original products: Create the original products in your niche for your customers. For example, apparel for shoppers who are passionate about gaming or football fan.
Monetizing your customer base: If you are a Youtuber, cartoonist, or social media influencer, then print on demand is a great option for you. Who wants to spend more time creating content instead of fulfilling orders.
Pros and Cons of Print on Demand
Pros
Low Investment, lower risk
You do not have to hold the inventory in a print-on-demand model, all the things are managed by the supplier. So it is easier to manage the inventory, and testing ideas with less amount of investment.
Shipping is done by a Supplier
You get orders you simply pass that order to your supplier. After that, every process is handled by the supplier including shipping. So the burden of shipping is waived off. You are only responsible for customer service.
Quick Creation of Products
You just need to create good designs for the product. With the design, you can create the product and put it on sale in just minutes.
Cons
Low-Profit Margins
As in the print-on-demand model, you do not need to manage inventory and buy in bulk. The cost per item might be higher. In the end, you might have less profit, depending upon how you price them.
Inadequate Customization
Your customization ability depends on the vendor and the product. You will have to consider the base cost, customization options, and printing methods when deciding on which product to customize.
Less Command Over Shipping
As the shipping is managed by the supplier, the shipping cost can get complicated. As it might vary from product to product. Your options may be also limited if you want to create a standout unboxing experience.
